Commissioning a catchy job opening video
Catchy Job opening video
Long, complicated job ads are really a thing of the past. They can even be experienced as annoying, meaning you may miss out on the best candidates. Show how fun your company can be to work at using a catchy job opening video, which will allow you to appeal to a potential candidate’s emotions and to set the right tone for your employee search. Potential candidates can see for themselves what your company has to offer and whether they will fit in there. QuickWorks is the ideal partner for creating such videos, from brainstorming and scripting to production and distribution.
Advantages of a job opening video
Job opening videos yield your company several advantages, such as:
- A job opening video quickly introduces candidates to your company
- A video is more interesting than a block of text, and there’s a greater chance people will follow it to the end
- The candidate gets a taste of the internal company atmosphere and can see whether they would fit in there
- The task description is much more comprehensive: you can simply show it
- In general, companies get more responses to videos than to conventional job ads
- Instead of an impersonal job description, you can talk freely about different facets of the job
- The applicant has already been introduced to the company, which will save time during interviews
- You will only get responses from the most suitable candidates
Whitepaper 6 brilliant recruitment videos
Looking for more inspiration? We created a whitepaper. It contains 6 brilliant recruitment videos that we picked out for you online. Each video has a different angle.
Are you looking for top talent and do you want to communicate with video? We like to be inspired by your case and show you the possibilities!Contact
Introduce new employees
Working on your new acquisitions for the company takes a lot of time. There's more to it than just introducing the new workplace. You want the necessary knowledge, skills and behaviour to be acquired so that your new employees can participate in the organisation. Onboarding is the perfect way. On such a day they can get a taste of the atmosphere and find out how the company works in an easily accessible way. On this day the recordings take place so that the onboarding is recorded. This can then be used in various ways.
Purpose of an onboarding video
Potential and new employees get an idea of where they will end up once they have gone through the application process. It is a new, not typical, introduction to the company. In an onboarding video they can get an impression of what such a day looks like.
Attract the finest talent
Recruitment videos are a great instrument for attracting the best talents in your field. Videos have become a mammoth mass medium and many companies have a dedicated video marketing strategy. So why would anyone write long texts for job ads? A recruitment video gets a lot of attention from the right people.
Behind the scenes
Just as a corporate video can inform, convince and entice viewers, a recruitment video can show potential applicants what happens behind the scenes at your company. Show them your story, introduce the company to them, let them get a taste of the atmosphere and introduce them to some of their future colleagues. Nowadays, a company’s work climate and corporate culture are almost just as important as an employee’s position and salary. And what better way to communicate this climate and culture than in a recruitment video?
The perfect candidate for your vacancy
Of course you can make your own movie. Think carefully about this to avoid a blurred and unclear story, both technically and in terms of content. Always remain authentic, you want an applicant who fits your company. So show who you are and what you stand for. A healthy dose of humour does well in a video, as long as it suits your company. Another possibility is that you shoot the video and we do the editing.
Optimal distribution and call to action
Your recruitment video can be distributed across various social media channels. Be original, to stand out among all the other content, and captivate viewers immediately. Don't forget to include all the information in your video. The applicant wants to know everything about you. So feel free to tell what the difference is between you and your competitor(s), what the USP's are and what the atmosphere at the office is like. Did you tell everything in the video? Then don't forget the call to action. Interested parties can't wait any longer, so give them a chance to react immediately. An application button, for example, and state the company details.